Wednesday, January 27, 2010

Rhetorical Device

Look at your object of study in terms of rhetorical organization and rhetorical ‘devices.’ Specifically, discuss one rhetorical device mentioned by Horn (Synecdoche, Metonymy, or Metaphor) that you see in your object of study.

All in all, Microsoft's Xbox has been a key part in the advancement of video gaming. It currently is the most sold game console according to USA Today. But why do people like it so much? When you turn on Xbox, the first page you see is your profile. This, along with your video, music and game options are presented very clearly and easy for anyone to understand. The interface is very neat and clean, and it allows the user to move around the console with ease. Since 2008 Xbox has developed a new interface for their users, which integrated Windows Media Player and is compatible with the Microsoft Zune. But one of the most important rhetorical features about the Xbox is Xbox Live. Here the user is able to connect to the internet, buy music, games or movies and download them directly to their Xbox.

One rhetorical device that really stood out was Xbox Live Marketplace. I would like to compare it to what Horn calls Metonymy. This means that "the name of one thing is used for that of another with which it is associated." The reason for this being, the Xbox Live Marketplace, isnt an actually marketplace, but rather a place to search for you favorite game, music or even movie.

1 comment:

  1. Good Analysis! It is really interesting to track the evolution of an interface through software updates.

    -Jim

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